Sydney Design Festival
Push Design Forward

Sydney Design Festival exists to elevate Australian design. Working with the client at The Museum of Applied Arts and Sciences and our talented strategists we developed the brand platform ‘Push Design Forward’. Once the brand ID was so clearly framed, it was then easy to build a brand mechanic and visual identity that stepped up to the challenge.

Press
Communication Arts
Brand New
PB&O

Awards
D&AD Graphite Pencil for Brand Expression in Moving Image
D&AD Wood Pencil for Branding Schemes/Large Organisation

Associate Design Director - Michael Webster
Designer - Jo Cao
Collage artist - Kubi Vasak Collage
Writer - Jane Daru
Strategist - Bonnie Lee
Client Service - Hillary Smith
Special thanks to The Museum of Applied Arts and Sciences